Taking care of your sneakers keeps them looking fresh longer and protects your investment. Here are the basics every sneakerhead should know.
Regular Cleaning
- Remove loose dirt with a soft-bristled brush after each wear.
- Use a mild sneaker cleaner or mix of warm water and gentle dish soap.
- Clean in small circular motions with a soft brush or microfiber cloth.
- Wipe down with a damp cloth to remove soap residue.
- Air dry at room temperature — never use direct heat or a dryer.
Storage
- Store sneakers in a cool, dry place away from direct sunlight.
- Use shoe trees or stuff with acid-free tissue to maintain shape.
- Keep original boxes if possible — they protect from dust and light.
- For long-term storage, silica gel packets help prevent moisture damage.
Material-Specific Tips
- Leather: Use leather conditioner every few months to prevent cracking.
- Suede/Nubuck: Use a suede eraser for scuffs and a suede brush to restore nap.
- Mesh/Knit: Gentle hand wash with cold water. Avoid machine washing.
- Patent leather: Wipe with a damp cloth. Use Windex for stubborn marks.
Sole Care
- Clean midsoles with a magic eraser or baking soda paste.
- For yellowed soles, salon-grade peroxide cream with UV light can help restore clarity.
- Sole protectors can extend the life of icy or translucent outsoles.